últimas notícias

“There is not a one-size-fits-all campaign in this nationally, that’s going to work. So, in each state, in each community and each state, we are building programming, virtual and in person,” said O’Malley Dillon, the campaign manager. 

“You’re also seeing the vice president and Senator [Kamala] Harris continuing to travel, and you’ll see that with Dr. Biden and Doug Emhoff as well,” she said, referring to the nominees and their respective spouses.

The Biden campaign’s next trip will be Monday, when Harris travels to Milwaukee, Wisconsin to mark the Labor Day holiday. Later in the week, Biden will travel to Pennsylvania and Michigan, two crucial swing states that broke for Trump in 2016, but which Democrats hope to win back this year. 

With traditional, in-person voter outreach sidelined by the pandemic, Biden’s campaign has invested heavily in TV and digital advertising and virtual one-on-one conversations for specific groups of voters, said O’Malley Dillon. 

In August alone, she said, the campaign had 2.6 million conversations with voters in battleground states. 

O’Malley Dillon also said that in response to the increase in early voting and mail-in ballots, the campaign has approached its ad spending by front-loading a lot of its programming, “so that we’re hitting voters now, assuming that they’re going  to be voting early.”